2024 Apple gift guide: Buying advice and deals on every product

Apple has released its comprehensive holiday gift guide for the 2024 shopping season, covering the majority of its primary product categories. Below is everything you need to know, along with tips on how to secure significant discounts on Apple’s featured items.

Updated November 29, 2024, with the latest pricing and Black Friday deals.

It is essential to stay aware of holiday return windows when purchasing gifts for others this season. Fortunately, major retailers such as Apple, Amazon, and Best Buy have already initiated their extended holiday return policies:

Best Buy: Items purchased between November 1 and December 31 are eligible for returns through January 14, 2025.

Apple: Products received between November 8, 2024, and December 25, 2024, may be returned until January 8, 2025.

Amazon: Most items bought between November 1 and December 31, 2024, can be returned through January 31, 2025. Apple-branded products purchased during this same window are returnable through January 15, 2025.

If you plan to shop at Best Buy this season, consider their My Best Buy Plus membership. Starting at $49.99, the program offers discounts on popular items like Mac and iPad models. You can often recoup the membership cost with a single purchase, while also gaining access to free two-day shipping and extended return windows.

Apple has officially announced its annual Black Friday shopping event. As is typical, these deals are not the most competitive, and you can often find better pricing elsewhere.

Beginning November 29, you can receive an Apple Gift Card worth up to $200 when purchasing eligible products through Apple’s website, app, or retail locations.

iPhone: Receive an Apple Gift Card of up to $75 with the purchase of an iPhone 15, iPhone 14, or iPhone SE.

Mac: Receive an Apple Gift Card of up to $200 with the purchase of a 15-inch MacBook Air (M3), 13-inch MacBook Air (M3), or 13-inch MacBook Air (M2).

iPad: Receive an Apple Gift Card of up to $100 with the purchase of an iPad Pro, iPad Air, or iPad (10th generation).

Apple Watch: Receive a $50 Apple Gift Card with the purchase of an Apple Watch SE.

AirPods: Receive an Apple Gift Card of up to $75 with the purchase of AirPods Max, AirPods Pro 2, or AirPods 4.

TV & Home: Receive an Apple Gift Card of up to $50 with the purchase of an Apple TV 4K or HomePod.

Beats: Receive an Apple Gift Card of up to $50 with the purchase of Beats Studio Pro, Beats Solo 4 Wireless, Beats Solo Buds, Beats Fit Pro, Beats Studio Buds +, Beats Pill, or Beats Flex.

Accessories: Receive a $25 Apple Gift Card with the purchase of a Magic Keyboard, Apple Pencil Pro, Apple Pencil (2nd generation), Magic Keyboard Folio, Smart Folio for iPad Pro, Smart Folio for iPad Air, or Smart Folio for iPad (10th generation).

The Apple Watch Series 10 is a fantastic gift option this year, featuring a redesigned chassis, sleep apnea detection, and various other enhancements.

Aluminum, Wi-Fi only
Amazon: from $329
Best Buy: from $329
Apple: from $399

Aluminum, Wi-Fi + Cellular
Amazon: from $429
Best Buy: from $429
Apple: from $499

Titanium, Wi-Fi + Cellular
Amazon: from $629
Best Buy: from $629
Apple: from $699

Aluminum, Wi-Fi only
Amazon: from $359
Best Buy: from $359
Apple: from $429

Aluminum, Wi-Fi + Cellular
Amazon: from $459
Best Buy: from $459
Apple: from $529

Titanium, Wi-Fi + Cellular
Amazon: from $659
Best Buy: from $679
Apple: from $749

Keep up with all of the latest Apple Watch deals on 9to5Toys.

The Apple Watch Ultra 2 is a perfect choice for outdoor enthusiasts. It boasts impressive battery life and a rugged, durable design housed in a larger 49mm casing.

Amazon: from $759
Best Buy: from $719
Apple: from $799

Finally, the Apple Watch SE serves as Apple’s most budget-friendly wearable. It is an ideal entry point into the ecosystem, offering essential health tracking and two distinct size options.

Aluminum, Wi-Fi only
Amazon: from $169
Best Buy: from $199
Apple: from $249

Aluminum, Wi-Fi + Cellular
Amazon: From $219
Best Buy: from $199
Apple: from $299

Aluminum, Wi-Fi only
Amazon: $254
Best Buy: from $219
Apple: from $279

Aluminum, Wi-Fi + Cellular
Amazon: from $249
Best Buy: from $249
Apple: from $329

AirPods 4 are a welcome addition to the current Apple lineup. They come in two variations: one featuring active noise cancellation and a more affordable version without it. The premium model also includes a more advanced charging case that supports Find My and wireless charging.

Amazon: from $119
Best Buy: $129
Apple: $129

Amazon: from $164.99
Best Buy: $179
Apple: $179

AirPods Pro 2 utilize an in-ear design with customizable tips, active noise cancellation, and transparency mode. They have also recently gained sophisticated new features for hearing health.

Amazon: from $154
Best Buy: $159.99
Apple: $249

The AirPods Max received a minor refresh this year, transitioning from Lightning to USB-C for charging and introducing several new color options.

Amazon: from $499
Best Buy: $499
Apple: $549

The 10th-generation iPad is a great choice for anyone on your list looking for a new tablet. It sports a contemporary design with Touch ID and comes in a variety of vibrant colors.

Amazon: from $259
Best Buy: from $279
Apple: from $349

The iPad Air is a standout in the current lineup thanks to its versatile design and the power of the M2 chip. It is now available in both 11-inch and 13-inch sizes, providing a large-screen experience without the premium cost of the iPad Pro.

Amazon: from $499
Best Buy: from $499
Apple: from $599

Amazon: from $699
Best Buy: from $699
Apple: from $799

The latest addition to the tablet family is the iPad mini (A17 Pro). With its compact size and support for Apple Intelligence, it is a top-tier choice for those who prefer a smaller form factor.

Amazon: from $469
Best Buy: from $469
Apple: from $499

The iPad Pro represents the pinnacle of the tablet lineup, powered by the latest M4 chip. These models also feature stunning OLED displays with ProMotion technology.

Amazon: from $899
Best Buy: from $899
Apple: from $999

Amazon: from $1099
Best Buy: from $1099
Apple: from $1299

There is never a bad time to purchase a new iPhone, though the right model depends on the recipient’s needs and your specific holiday budget.

Here are some of our iPhone buying guides:

My favorite iPhone accessories:

The Mac lineup is more robust than ever, bolstered by the new M4 chip and significant updates to the popular MacBook Air. Here are some recommendations for the gift-giving season.

13-inch:
Amazon: from $749
Best Buy: from $749
Apple: from $999

13-inch:
Amazon: from $1049
Best Buy: from $849
Apple: from $1099

15-inch:
Amazon: from $1234
Best Buy: from $1044
Apple: from $1299

Amazon: from $559
Best Buy: from $559
Apple: from $599

Amazon: from $1199
Best Buy: from $1199
Apple: from $1299

Best Buy: from $1399
Apple: from $1599

We will continue to provide more holiday shopping guides throughout the coming weeks. In the meantime, are you planning to purchase an Apple product for someone this season? Is there a specific item on your own wishlist? Let us know in the comments section.